THE COMPANY: Bradshaw International is a leading marketer of kitchenware products. The company was formed in 1969 as an importer of seasonal housewares and quickly developed a reputation with customers for marketing quality products at competitive prices while maintaining excellent service levels.
THE BRAND: The Good Cook™ brand was launched in 1987, with an operating philosophy of incorporating quality, value and service into every product. The philosophy has helped the company achieve the number one market-share position for kitchen tools and gadgets in the grocery trade. Bradshaw also markets bakeware, cookware, food storage and tabletop products under its Good Cook brand.
DISTRIBUTION: The Good Cook brand has captured 43% of the market in drug and grocery stores, far ahead of all other brands in the market. Good Cook Kitchenware products are distributed in over 30,000 U.S. retail store outlets.
HEADQUARTERS: Bradshaw International is based in Rancho Cucamonga, California with offices and a showroom in Hong Kong.
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